PROJECTBranding
CREDITSPhotography: Alvin ChuaWork made under Shao.
ROLEBranding, Lettering, Graphic Design, Water girl for the models
Under Shao and my creative director, I gave their logo a facelift by using thicker strokes and adding a bit more flourish so that it now has a playful flair that's more inline with their personality.
After the shoot and playing watergirl, I then had the task of editing and cleaning up the photos for brand usage. Voila!
You can shop Georgine here at georgine.ph
Note that the logo shown here is slightly tweaked to my preference with a shorter tail on the “e.”