Metro Dental

Metro Dental is one of the leading dental clinics with branches nationwide, due for a rebrand to better come off as your friendly neighborhood dentist.

 

Aside from assisting in the logo conceptualisation, my task was to expand on their branding. This meant creating illustrations and iconography up to completing their guidelines such as dictating the rules on logo lock-ups and typographical hierarchy, making sure that every single content made would be in alignment with their brand attributes.